The easiest way to choose home fragrance online is to start with scents you already like, then read the full description for what surrounds those notes. A product name sets a mood, but the notes and descriptive language tell you much more about the likely smell.
Be specific. 'I like vanilla' leaves room for everything from frosted cake to dry woods with a touch of sweetness. 'I like vanilla but dislike sugary bakery scents' points you toward a much narrower set of options.
The same goes for clean scents. You might love fresh laundry but dislike sharp lemon-cleaner impressions. Look for those distinctions instead of assuming every product called 'fresh' will suit you.
Words such as smoky, powdery, earthy, creamy, tart, and soapy describe different experiences. Read the whole combination: rose with green leaves can feel different from rose with sweet vanilla or deep woods.
Notes are scent impressions, not necessarily a literal ingredient list. You also may not pick out every note individually. Often they work together to create one overall character.
Look for repeated descriptions in reviews rather than relying on one person's 'best scent ever.' Comments that it is especially sweet or softly woody can be more useful than a star rating. A strength review is also influenced by the reviewer's room, warmer, and preferences.
When available, try a sample or smaller format before buying several of an unfamiliar scent. Test it in the space where you plan to use it, and jot down what you liked. Over time, that gives you a much better shopping guide than choosing only from names or seasonal packaging.